INTERNATIONAL BUSINESS
Why study ECONOMICS:
Because it is a science for anyone who wants to UNDERSTAND the economy.
Are you wondering why certain economic phenomena have an impact on the other ones, sometimes seemingly completely independent of each other? Or why, something that we expect in the economy does not happen? Why is the crisis always coming after the boom? Or why do people buy things they don’t need? Why prices of petrol increase?
Or maybe you have other questions about the economy that you haven’t found the answer yet? We will help you find it…
About the Programme
The Bachelor’s Programme in International Business provides specific knowledge, tools and experience required to become a successful international business leader. During this programme a person will gain complex knowledge of economics, finance and business leadership of inter- and multinational enterprises.
Selected subjects in module International Business:
- Globalization, Multinational Enterprises and International Political System
- Taxes, Transfer Pricing in Multinational Enterprises
- Monetary Policies
- Emerging Markets
- Economic Consequences of Climate Changes
- Anatomy of Virtual Money
The Most Important Courses
Economics of the Media
In the Information Age, media is everywhere. This course comprising both theoretical and practical issues peculiar to media economics will help you make sense of it all, providing insight into the structure, policies and practices of media companies and disciplines, including news news industry, film production, entertainment programmes, internet, mobile communications and public relations, etc.
Multilateral Negotiations
During the course students will define the main challenges of multilateral negotiations and learn to apply strategies to address them. The history of such negotiations is one of both successes and failures and our purpose is to learn as much as possible from both.
International Marketing
The course explores the development of international marketing programmes from the determination of objectives and methods of organization through the execution of research, advertising, distribution, and production activities.
Economics and Politics of European Integration
This course introduces the main economic aspects of the current development of the European Union (EU) and its policies. The course covers the process of European Integration and its economic impacts on individuals, firms and regions. Special attention will be devoted to the analysis of the economic opportunities and challenges generated by economic integration, and to the assessment of the policies designed to support this process and mitigate its potential side-effects.
The Structure of the Programme
The subjects of this programme are divided into three groups.
General and basic subjects such as Economic Geography, Economic History, Mathematics in Economics, Micro- and Macroeconomics, Statistics, Econometrics, Accountancy, Management or International Economic Relations. These subjects are realized mainly during the first and second semester.
Major subjects, for example Public Finances and Financial Markets, Economic Policies, Regional Economics, Economics and Politics of European Integration, and Economic Analysis. These subjects are realized mainly during the second and third semester.
Specialization subjects:
Political Risk and Country Risk in International Business, Globalization, Multinational Enterprises and International Political System, International Marketing, Multilateral Institutions and Policies, Taxes, Transfer Pricing in Multinational Enterprises, Strategy and Management in Multinational Enterprises, International Financial Management in Multinational Enterprises, History and Theory of the Multinational Enterprises, Multilateral Negotiations, International Prognostics, Monetary Policies, Business Communication, Diplomacy in Economics, Economics of Media, Global Climate and Energy Challenges, Labour markets, Sustainable urban and regional development. These subjects are realized during the last semesters of studies.
Advantages of the Programme
High development of soft skills
We aim for professional development in language competences as well as enhancement of critical and creative thinking skills, and the ability to solve problems. Human resources management and teamwork skills are also our focus.
An international perspective on business
Our students are provided with business and intercultural skills essential for leading and managing inter- and multinational companies and organization. They get to know different approaches to conducting business and the formalities accompanying them.
International Business
BA PROGRAMME IN ECONOMICS